What is Team Fundraising?
Team fundraising lets multiple supporters fundraise together under a shared page, with one collective total. It gives groups a single place to rally around — useful for workplace teams, families, running clubs, or any group raising money together.
Supporters on a team can:
Create or join fundraising teams
Raise money individually while contributing to a shared team total
Compete and stay motivated through leaderboards and shared progress tracking
Invite others to join, growing the team organically
How Team Fundraising Works in Social Sync
Supporters can create or join a team in multiple ways:
A) during normal registration,
B) after registration from their Social Sync page, or
C) They can be invited by an existing team member.
D) Manually via the Social Sync dashboard
A) During Registration
When a supporter registers for your campaign:
They complete their personal details as usual
They are then asked whether they want to:
Join an existing team, or
Create their own team
If creating a team:
They will be Team Captain. They will need to:
Enter a team name
Set a team fundraising target
Choose whether their team is:
Public (visible and joinable by others)
Private (not publicly discoverable)
If joining a team:
They will be a Team Member. They can:
Select from the list of available public teams
Join instantly as a team member
B) After registration through their Social Sync page.
The supporter needs to be logged into their Social Sync page and they will then see the ‘Join or Create Group’ card.
They will then be asked if they would like to create or join a team, which works in much the same way as outlined above:
If creating a team:
They will be Team Captain. They will need to:
Enter a team name
Set a team fundraising target
Set an end date
Choose whether their team is:
Not invite only (visible and joinable by others)
Invite only (not publicly discoverable)
If joining a team:
They will be a Team Member. They can:
Select from the list of available public teams
Join instantly as a team member
C) Inviting Others
Team Captains, Co-Captains, and Members can all invite new supporters to the team via a special invite link they can get when logged into their fundraiser.
Invite links carry the team ID, so anyone who clicks is taken straight to the registration flow for that specific team (and prompted to log in or register first if they aren't already).
Please Note: Team invites use the Primary Registration Flow set against your campaign (marked with a yellow star ⭐️ in the dashboard). For the team member invite to work properly the teams section must be enabled on the this flow.
D) Manually Adding Supporters to Teams
Social Sync admins can also manually add/update team membership:
Via a Supporter's registration record:
Go to the Campaign Dashboard
Click Supporters
Select Registrations
Find and open the registrant’s record
In the overview tab, find the Teams section, click + Add Team
Select the team you’d like to assign them to
They will now be added as a team member.
Via the team's record:
Each team also has its own record which shows all the current settings for that team like the team fundraiser page page url, member list, current captain, publicity settings, etc...
Go to the Campaign Dashboard
Click Supporters
Select Teams
Find and open the team's record
Edit the team settings or add and manage members
Understanding Team Member Types on Social Sync
When using Team Fundraising on Social Sync, there are two distinct member roles within a team:
Team Captains (and Co-captains)
Team Members
Each role comes with different permissions and responsibilities. Understanding these differences will help you confidently support your fundraisers and troubleshoot queries quickly.
Team Captains
A Team Captain is automatically created when a supporter chooses to create a new team during registration.
Once registered, the Team Captain is taken directly to their fundraising page, where they can access their team page. Here they have enhanced control and management permissions.
What Team Captains Can Do
Team Captains can:
Invite new members to join their team
Edit the team story (page bio)
Edit the team page title
Update the team fundraising target
Upload a custom banner image for the team
Remove members who no longer wish to participate
A Captain can also promote a Team Member to Co-Captain, giving them the same management permissions as the Captain.
Step down as Captain (the Co-Captain takes over automatically, or the Captain is prompted to pick a new Captain if there isn't one)
They also have control over important team settings. Captains (and Co-captains) can:
Make the team invite-only
Hide the team from leaderboards
Close the team to prevent new members from joining
This level of control gives ownership over their team's fundraising experience and allows them to actively lead and manage their group.
Team Members
A Team Member is someone who joins an existing team during registration, from their fundraising page, via an invite (or is manually added later).
What Team Members Can Do
Team Members can:
Invite new supporters to join the team
However, they cannot:
Edit the team page
Change the fundraising target
Update the team story or banner image
Remove members
Assign co-captains
Adjust team privacy or visibility settings
This ensures that overall control remains with the Team Captain (and any assigned Co-Captains), keeping team management organised and consistent.
Enabling and Configuring Team Fundraising
Team fundraising is configured at the campaign level. Once enabled, supporters will see the option to create or join a team during registration (and from their Social Sync page after registration).
To configure team fundraising, go to your campaign's settings area and open the Teams section.
Toggle this on to activate team fundraising for the campaign. When enabled, supporters can create a team when they register or join one later in their journey. It's a great way to boost connection, motivation, and shared goals.
Everything below this toggle sets the defaults for new teams on this campaign. Team Captains can personalise most of these on their own team page after the team is created.
Maximum Team Size
Set a cap on how many members can join a single team, or leave as Unlimited. Useful if your event has per-team limits (for example, a relay with a fixed number of runners).
Team Defaults
The following fields set the defaults that new team pages inherit. Captains can edit any of these on their own team after creation, but a well-considered default means every team page looks polished and on-brand from day one - and many Captains will keep or only lightly edit what you set here.
Team Title - default team page title (limit: 70 characters)
Team Target - default fundraising target, in your campaign's currency
Team Fundraiser Duration - default end date for team pages
Banner Image - default banner shown at the top of team pages
Team Description - default team story (limit: 50,000 characters)
Accent Colour
Sets the accent colour used across team pages on this campaign - for progress bars, buttons, and other brand elements. Unlike the defaults above, this applies at campaign level and keeps all teams visually consistent with your campaign branding.
Team Privacy
Private Membership - when enabled, all teams on this campaign are invite-only. Only existing members can invite others to join, which is useful for closed groups like workplace teams or invite-only challenges.
If you leave this off, teams are public by default, but individual Team Captains can still choose to make their own team private through their team settings. So this toggle is really about whether public teams are an option on the campaign at all, or whether every team must be invite-only.
Using Teams Data in Supporter Journeys
Once team fundraising is enabled on a campaign, team data flows into the Journey Builder so you can segment supporters and personalise communications based on their team involvement. This means your stewardship isn't one-size-fits-all. A Captain leading a group needs different support from a lone fundraiser who hasn't joined a team yet.
There are two main ways you can use team data in journeys: as conditions to split or target pathways, and as dynamic placeholders to personalise the content of emails.
Team Role as a Pathway Condition
You can split pathways in the Journey Builder based on a supporter's team role.
Add a Team Role Condition and select any combination of the following:
Captain - supporters leading a team
Co-Captain - supporters with management permissions on a team
Team Member - supporters who have joined a team but don't manage it
No Team - registered supporters not assigned a team role
This unlocks a range of targeted stewardship journeys. For example:
Email all Team Captains with tips on how to recruit and motivate members
Nudge supporters with No Team to join an existing team or create their own
Send a Co-Captain-specific onboarding sequence
Celebrate Team Members who are contributing to a strong collective total
Dynamic Team Placeholders
When writing content in a journey, you can insert dynamic placeholders from the Fundraising Team merge field group.
These pull live team data into the email/SMS/WhatsApp message at send time, so each recipient gets up to date content, personalised to the specific team they're part of.
Available team placeholders include:
Page Title - the team's page title
Page Target - the team's fundraising target
Page End Date - the team's fundraising end date
Page URL - direct link to the team page
Login & Team Settings URL - link that logs the supporter in and takes them to their team settings (useful in Captain-targeted comms)
Total Donations - number of donations made to the team
Total Raised - the team's combined fundraising total across all members
Combining team placeholders with individual supporter placeholders lets you show both sides of the story in one email, for example: "You've raised £150 personally, and your team has raised £2,340 together." That kind of comparison is far more motivating than either figure on its own, and it reinforces the collective effort that teams are designed to enable.
Exporting Team Data
If you need to work with team data outside Social Sync, for reporting, CRM uploads, or contacting team captains in bulk, you can export it from the Teams page which is found on the Supporter's tab of the Campaign Dashboard.
The Teams export gives you one row per team fundraising page, including:
Team metadata (type, status, URL, title, target)
Aggregated fundraising totals across all team members
Activity tracking
The Team Captain's contact details and address
Use it for tracking team performance, identifying top and underperforming teams, contacting captains directly, and reporting on team-level fundraising and activity.
Individual team member details aren't included in the Teams export.
If you need to see who's in each team and how each member is performing, use the Registrations export - it includes Team ID, Team Role, and Team URL columns, so you can filter by team to see individual members, their roles, and their fundraising contributions.
For more detail on the full set of data exports available, see the Data Exports Overview and the Teams export technical specification.
General Questions
Can someone donate to the team itself?
No, when they click ‘Donate’ on the team fundraiser page they will be taken to the list of team members and they will be able to donate to an individual team member.
Can someone move teams?
Yes, they can leave a team and re-join another or their team can be updated manually in their registration record or via the team's record.




