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Managing SMS Conversations

How to manage one-to-one SMS conversations with supporters

đŸ‘©â€đŸ’» At a Glance

When a supporter replies to an SMS, their conversation appears in the Social Sync Inbox for your team to manage.

You can respond directly, review the wider conversation history and access relevant supporter information while you reply.

SMS conversations sit alongside WhatsApp and other supported channels in the same unified Inbox.

For an overview of finding, prioritising and managing conversations, see our Supporter Inbox guide.


Replying to SMS Messages


Open the supporter’s SMS conversation in the Inbox to reply directly.

You can:

  • Write and send a response

  • Review the supporter record while replying

  • Insert dynamic supporter information

  • Add personalised fundraising or registration links

  • Use Quick Replies for common enquiries

This makes it easy to handle one-to-one SMS stewardship without leaving the supporter conversation.


Using Supporter Information While You Reply


The supporter panel remains available alongside the SMS conversation, giving your team useful context while responding.

Depending on the supporter, you can access information such as:

  • Personal and contact details

  • Campaign and event registrations

  • Fundraising activity

  • Lifetime value

  • Tags

  • Marketing preferences

You can also insert relevant supporter, fundraising and campaign information directly into your response where supported.

This helps your team provide more relevant answers without having to search through different areas of Social Sync.


Viewing SMS Conversation History


The SMS tab keeps the supporter’s previous SMS communication together in one continuous conversation.

If the supporter also uses another supported channel, such as WhatsApp, you can switch between channel tabs while keeping their wider supporter context in view.

Conversation status is managed at supporter level, rather than separately for each channel.


Using Quick Replies


Quick Replies help your team respond faster to recurring SMS enquiries while keeping messages consistent and personal.

Select a Quick Reply, add any required dynamic information, review the response and send it directly from the conversation.


SMS and the Wider Inbox


SMS is one of the supported communication channels brought together in the Social Sync Inbox.

The Inbox handles the wider conversation management experience, including:

  • Search and filters

  • Open and closed statuses

  • Follow-up

  • Bulk actions

  • Supporter-level conversation history


Managing SMS Preferences


If a supporter no longer wants to receive SMS messages for a specific journey, update their SMS subscription status on the relevant audience record.

Once unsubscribed, they will no longer receive future SMS touchpoints from that journey.

This works in the same way as managing channel preferences for WhatsApp and email and does not affect their other channel subscriptions.

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